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Coca Cola Tet
2017 Packaging

The Lunar New Year of 2017 is marked with a special edition for Coca Cola can created by our talented creatives. Swallow, whose arrival used to signal the arrival of spring time, is the heart of our design. We developed a series of packaging design for different audience – couple, family, and the whole community. Leveraging negative spaces, we created beautiful illustrations of swallows that hugging each other, to evoke the feeling of love and togetherness in the season of reunion.

Client : Coca cola

Creative Director : Sa Nguyen

Designer / Illustrator : Phuong Anh Le

Copywriter: Kim Ngoc

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